Why takeaways need this specifically
Unlike a sit-down restaurant where the phone is one channel, for a takeaway the phone is the channel. Friday 19:30 hits 12 concurrent callers and the line goes engaged. Every engaged tone is a customer who orders from someone else. Voice AI fixes this exactly: one OrderBrain seat handles unlimited concurrent calls at fixed monthly cost.
What captures look like
Every captured order in the OrderBrain dashboard carries:
- Items with quantities and modifier groups (sides, sauces, size)
- Customer name, phone, and address (or pickup flag)
- Allergen callouts and any “no X” instructions
- Order total in your currency
- Call recording + transcript + sentiment label
- Audit trail of every allergen Q&A from the call
For kitchens that work off paper, the order can also be pushed to a webhook (any HTTP endpoint), SMS'd to the operator phone, or emailed as a summary. The dashboard is the canonical record; outbound is optional.
Multilingual takeaway calls
UK takeaways serve diverse caller bases — Spanish for the tourist-heavy areas, Polish for hospitality-staff personal orders, English-with-accent for the regulars. OrderBrain ships English, Spanish and Polishday one; language is auto-detected on the caller's first turn so your team doesn't configure anything per call.
FAQ
How does OrderBrain handle a busy Friday night?
Concurrent calls. The agent picks up every line in parallel at the same fixed monthly cost — so 12 callers on a Friday at 19:30 all get the same attention. No one hits voicemail, no one hears the engaged tone.
Can it recognise repeat customers?
Yes. Caller-ID lookup against your customer history surfaces 'Hi, is this John from 22 Acacia Avenue?' — and pre-fills the address for the order. Repeat-order suggestion ('the usual?') is on the v1.1 roadmap.
What about modifiers? Our menu has chicken with seven sauce options.
Modifiers and modifier groups are first-class. The voice flow walks the caller through any required options and lets them volunteer optional ones. The captured order has the same structure as a web order — sauces, sides, sizes, special instructions all in place.